I really feel bad I could not get to the International Trade Fair for Body, Beach and Legwear. It is always a fair where you can get the touch and feel of the German national and international labels, and see the latest collections, with the strongest trends. It remains to be Germany's only international trade fair for body, beach and leg wear that offers a lot of attractive themes.
I was invited to be a presenter and prepared a great "3D Virtual Body Wear " presentation, but could not get a proper flight, so I hope our great Gerber colleagues from Gerber took our presentation and did a good job. I actually am sure they did.
I wanted to talk about our notes and fixed camera position as it is ideal for lingerie and beachwear. Besides I felt it was the perfect place to show our new learn, plan and implement processes but anyway…there is always a next time!It could have been great to play some return on investment calculations with someone in the public, but again we will be able to present soon elsewhere.
Tuesday, July 28, 2009
Body Look Dusseldorf
Thursday, January 10, 2008
Making the World a Better Place
Hi you all. I know…I know… You are probably looking at the title of the post and wondering what 3D fashion design and communication have to do with making this world any better. Well, consider this: According to the Council for Textile Recycling in addition to 4 million tons of post-consumer fabric waste in the USA alone, 25,000 tons of new textile fiber is disposed of by North American spinning mills, weavers and fabric manufacturers each year!!! Any yarn that is overproduced or does not meet the exact specifications of the purchaser is considered waste, even though it is perfectly useable.
Every time a garment prototype is made, fabric material is wasted, and all the fabric that’s transported back and forth, not to mention the designers and buyers flown in by the wonders of modern transportation, pollute the air we breathe.
By transferring the entire prototyping and design/pattern making process to the virtual realm we not only reduce costs and textile waste, we reduce the amount of land, water, energy, pesticides and human labor that goes into textile production…thus making the world a better place!
